19 Jan
Is Owning a Flower Shop Profitable?
So...you're wondering, Is owning a flower shop profitable?
The short answer: floristry is like every other business under the sun. It's...
11 Jan
Example Wedding Flower Budget Breakdowns
Following on from our recent posts about wedding flower costs and averages, I thought it might be helpful to do a quick summary of exam...
05 Jan
Wedding Flower Quote Template
Let’s talk wedding flower quote templates, shall we?
In the early days of my flower business, I used to spend hours pulling together th...
08 Dec
How to Book More Wedding Clients for Florists: My 4-Part Framework
As a florist, booking wedding clients is one of the most rewarding—and sometimes most daunting—parts of your business. You want to secu...
03 Dec
The Most Powerful Instagram Posts for Florists to Grow Sales
Instagram is one of the most effective tools florists can use to attract new clients, showcase their artistry, and grow their business....
18 Nov
The Ultimate Guide to Pricing Wedding Flowers (With Formula)
The Ultimate Guide to Pricing Wedding Flowers (With Formula) Let's get real about wedding flower pricing. If you're a florist who's ...