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    19 Jan
    Marketing, Money Management, Pricing, Sales, Systems + Operations, Website

    Is Owning a Flower Shop Profitable?

    • January 2, 2026
    • By author-avatar kathleen
    So...you're wondering, Is owning a flower shop profitable? The short answer: floristry is like every other business under the sun. It's...

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    20 Dec
    Mindset, Money Management, Pricing, Special Events, Systems + Operations

    How to Price Wedding Flowers – Example $1500 Wedding Flower Budget

    • January 2, 2026
    • By author-avatar kathleen
    Looking back now, one of the reasons I struggled so much with pricing my work was that I had no point of reference. I knew how to do th...

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    16 Dec
    Marketing, Money Management, Special Events, Systems + Operations

    Wedding Proposal Template for Florists

    • January 2, 2026
    • By author-avatar kathleen
    I used to assume wedding proposals needed to be some fancy, flashy, complicated thing. Turns out, that’s not true. How did I figure it ...

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    07 Sep
    Design, Hiring + Team, Systems + Operations

    Establishing a Relationship with a Floral Wholesaler: 3 Tips To Make It Easier

    • September 7, 2022
    • By author-avatar Courtney
    Not quite sure where to start when it comes to establishing a relationship with a floral wholesaler? I'm here to help. If you haven't b...

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    06 Jul
    Hiring + Team, Mindset, Systems + Operations

    What Qualifications Do You Need to Become A Florist

    • July 6, 2022
    • By author-avatar Courtney
    It's a fair question these days...what qualifications do you need to become a florist? Every time you turn around, it feels like new fl...

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    08 Jun
    Design, Mindset

    How to Feel More Confident as a Floral Designer

    • June 8, 2022
    • By author-avatar Courtney
    Wondering how to feel more confident as a floral designer or farmer florist? You're in the right place. To start with, I have a questio...

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